CLIENT
Dr. Vigor
My role
Branding, Product Design, Web Design, Web Development
technology used
Figma, Adobe Illustrator, Photoshop, Webflow, JavaScript, Copywriting
summary
I designed and developed a website for Dr. Vigor, a healthcare platform dedicated to enhancing the health and well-being of both men and women. Additionally, I crafted the company's brand identity and logo.
design
To symbolize trust and medical expertise, a light blue color was chosen for the letter "V" in "Vigor." The upward-pointing arrow shape at the top of the "V" represented progress, improvement, and a positive outcome in the context of sexual health treatment. The remaining letters in "Dr. Vigor" were kept in black to maintain a sense of seriousness and balance.
development
My client wanted the website to look playful and inviting, instead of too serious, but at the same time still look professional & medical. I created a clean and visually appealing layout with a calming color palette to establish trust and ease potential patient concerns. Implementing interactive features, such as a booking appointment system, was essential. Patients can easily schedule appointments online, enhancing accessibility and convenience.
