CLIENT
Decor Arts Int'l Corp
My role
Branding, Ecommerce, Web Design, Web Development
technology used
Adobe Illustrator, Photoshop, Shopify, CSS, JavaScript
summary
I established an e-commerce store using Shopify, alongside developing the company's brand identity and logo.
design
The logo design process for Decor Arts, a wall art company, involved conceptualizing a bold, framed look for the company name "Decor Arts" using a complementary color combination of vibrant orange letters framed by dark gray square brackets on both sides. This design was chosen for its visual impact and the harmonious contrast created by the complementary colors. A tagline, "Wall Decor Experts," was added beneath the name to convey the company's expertise, resulting in a finalized logo that effectively represents Decor Arts' brand identity.
development
I meticulously set up a Shopify store for Decor Arts, focusing on product listings, customization to match the brand's identity, and ensuring mobile responsiveness. After rigorous testing, I launched the store, implemented marketing strategies, and provided customer support. Continuous optimization and analytics monitoring were key to driving online sales and enhancing the brand's digital presence.
